In this article, I’m going to send you an advanced SEO to-do list for 2021, which is going to go over the in-depth strategies that you’re not seeing somewhere else. Ses tactics can offer you a distinct strategic advantage and will help you get your much-needed lift in the SERPs.
1) Rely on the Content of the Foundation
The content of Cornerstone is your strongest content. It is as follows:
- Evergreen – it’s always relevant to the audience over time.
- Important – it speaks to the desires of the audience
- Comprehensive – offers an insightful and exhaustive source on the subjects that the audience cares about.
- Up to date – is revised periodically when new material becomes accessible.
Essentially, the main content is the content you want users to discover while looking for specific keywords – the SEO expert Malaysia on your website. Make sure it’s robust, useful content is the first move, but there are a range of other moves you may take to get it out there, such as making sure the famous topics are on your blog sidebar.
Your sidebar is the prime property for your main content, since it’s on every page of your site. For eg, if you have a detailed SEO guide in 2021 on your website, make sure anyone who comes to your SEO Malaysia tips blog knows it by adding it in the sidebar. The main content you produce and promote will finally start working for you on its own, but it may take up to 12 months before you start getting significant returns in the form of search traffic, particularly if your rivals are producing similar content. A smart way to cut your time is to make sure you’re in the highest place in the business.
2) Don’t Miss The Footer
People used to place a lot of text on their businesses and goods in their footsteps to improve SEO traffic, but that doesn’t work anymore. In reality, Google’s algorithm might potentially harm your rating these days. That doesn’t mean that you still can’t raise SEO with your footer; you just need to be more strategic about footer ties. Making the anchor text more descriptive to match with the search keywords that will carry users to the website.
For example, when I worked at an online education organisation, I updated the text anchor connection to “Learn Web Design” and “Learn Web Development” rather than only listing page names and product names. The minor move helped to boost the domain authority of the web for these topics.
3) Utilizing the Analysis Keyword tool
You’re possibly still ranked with certain keywords (hopefully more than just your brand name) so check out Google Search Console. From there, you can find famous Google Recommend (autocomplete) long-tail phrases that are linked to certain keywords. Take those phrases and rework the sites with content that isn’t rated with those keywords.
Apparently, I’m not just worried about shoving in the keywords. You’re not going to get an SEO lift from that. Modify the content in such a way that certain long-tail phrases fit naturally into it. It’s meant to flow well and make sense. Within 30-60 days, certain updated pages should start to rank higher for those search words.
4) Build up a Brand
Growing your brand awareness is a smart way to improve your SEO. It’s a decent way to improve it all, really, but we’re concentrating on SEO right now. Google rates websites with high brand queries higher than those without them. And how are you going to get these queries? You make sure customers are going back to your website.
The more you type your business or website name into Google or the URL bar or press links to your website, the higher you rank. To improve this effect, start collecting your email addresses either with a form on your website or with the exit pop-up software.
Use these lists and the social media to support any content you make. Let customers realise that you release amazing content on a daily basis so that they have an incentive to come back. It takes time, but if you stick to developing your brand, not only can you boost your SEO, but your overall market success as well.
5) Don’t forget about SEO on YouTube
You’d be shocked how many YouTubers have utterly ignored their SEO. It’s not successful at all for this cause. Really, it’s a lot better than the conventional SEO. If you don’t even have a YouTube channel, it’s time to launch one. You don’t require a studio or a writer. You can quickly make iPhone videos – users like it anyway because they feel more “authentic.”
The high ranking trick on YouTube SEO is to make sure that your videos get a lot of traffic in the 24-hour span after you upload them. This ensures that as soon as you upload your video, you need to have it on all your platforms – email, blog, social networking, chatbot list, push alerts, etc. Of course, you will need to do simple optimization items like have the correct keywords, include a clear summary, and upload an SRT file, which is a subtitle file that is stored in the “SubRip” format (get one from Rev.com for all your videos).
Final Thoughts
Working really on your SEO is a complicated and nuanced operation, and it’s always stressful. We’ve seen too many clients coming to us, drained from following any bit of advice they see repeated on blog after blog: add the old image tags. Include descriptions of the meta. Optimize keywords for rivalry. They’ve achieved it all, and they’re still not competitively ranked.
However, these seven sophisticated SEO hacks are not the typical best practises like everybody else does, but here is how you get ahead. Ses tricks can take a bit longer to execute, because you’re going to have to do it regularly, but they’re going to bring you way closer to ranking in the top of the SERPs.